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| Home » Top Creative Ad Agencies » Publicis Groupe |
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Publicis Groupe |
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Publicis Groupe is a prime group of advertising agencies, which is based in France. Publicis Groupe excels in providing advertising and communication services. Publicis Groupe.
Can boast of being one of the four global advertising holding companies. The other three top advertising holding companies are Interpublic, Omnicom, and WPP. The current president of Publicis Groupe is Maurice Lévy. Publicis Groupe serves a large number of national and multinational clients.
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Publicis Groupe is known for providing traditional advertising, media services and at the same time this group of advertising agencies have specialized agencies and marketing services. The traditional advertising services offered by Publicis Groupe are involved in creating the advertisements. The advertisements created by Publicis Groupe are mainly for the brands, products and services. The strategic planning service offered by Publicis Groupe includes the analysis of a brand, product or service. The strategic planning service providers conduct market research and analyze the product, brand or service scenario in the market in comparison to its competitors. The strategic planning also includes creative insight and sociological and psychological studies about the product, service or brand.
The advertising programs of Publicis Groupe involve print media and electronic media both. The advertising program includes, newspapers, radio, television, cinema, magazines, electronic, outdoor, and interactive media. The specialized agencies and marketing services of Publicis Groupe include a lot of services the major of which is direct marketing or customer relationship management services. The other services offered by the specialized agencies and marketing services include, sales promotion, multicultural and ethnic communications, corporate and financial communications, events marketing, production and pre-press services, human resources communications etc. The design services, interactive communications, sports marketing, healthcare communications, and public relations, all these services all fall under the services offered by the specialized agencies and marketing services of Publicis Groupe. Publicis Groupe is a leader in the field of advertising which offers media services. The French advertising company offers the services, which include, media buying, media planning, and media sales.
Publicis Groupe has a large number of companies under the group. The companies working under the name of Publicis Groupe are recognized for providing outstanding services in the field of advertising. The Publicis Groupe conducts its operation with the help of its large number of companies. Publicis Groupe has its companies in approximately 196 cities, which are scattered throughout 104 countries of the world. The
strategic alliance of Publicis Groupe is with Dentsu, Inc. Publicis Groupe has its headquarter in Paris, France. It was founded in 1926 by Marcel Bleustein-Blanchet. Some of the subsidiary companies of Publicis Groupe are,
- Fallon Worldwide
- ZenithOptimedia
- ARC Worldwide
- Leo Burnett Worldwide
- Publicis Worldwide
- Saatchi & Saatchi
- Bartle Bogle Hegart
- Beacon communications
- Buehler Partners
- Kaplan Thaler Group
- Publicis & Hal Riney
- Burrell Communications Group
- Duval Guillaume Group
- Starcom MediaVestGroup
- Médias & Régies Europe
Publicis Groupe is one of the top advertising agencies in the world. Publicis Groupe became the official partner of France’s National Olympic and Sports Committee at the beginning of 2007. The Publicis Groupe will provide valuable services regarding strategic counsel, organization, and execution of the communication activities of the Olympic Team in France.
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